For some, this will be an introduction to the subject of behavioral economics or TED.com. Both are fascinating to explore. Dan Pink makes a solid case for intrinsic motivation. My only wish is that he established a pay level at which $ no longer serves as a motivator. It's one thing to advocate ROWE in a company where most employees earn a comfortable living but what happens in not so favorable economic work environments. (The Indian experiment is not applicable) This ought to have you thinking. And that's my goal.